THE WoRk
Our work
We team up with brands ready to do more: brands that aim to lead, adapt, and make their mark on social and beyond.
Samsung Brain Rot
With no specific brief, we tapped into the viral "brainrot" trend on TikTok, a quirky Gen Z and Alpha favorite.
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etOs - beAuty in reAl timE
From skincare tips to sold‑out shelves: Etos turned livestreams into a beauty rush you couldn’t scroll past.
JBL LaNd
A world where sound rules. Collect soundbites, mix tracks, and express yourself without limits — all while racing on high‑speed flamingos.
AnDrelOn IftaR
In the beauty world, it’s usually all about what you can see. But what if covering your hair is actually a powerful, intentional part of your identity?
SamSung SoCial ShoPPinG
Turning livestreams into checkouts, one creator at a time.
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HaRdCOrE nEVEr DIEs
When you think of the Netherlands, what’s the first thing that comes to mind? Cheese? Van Gogh? Weed? Or… HARDCORE!
HEMa: Slayma
We transformed HEMA, the iconic Dutch department store founded in 1926, into a cultural phenomenon for a new generation.
Sony x Snap - Venom: The Last Dance
Step into Venom’s skin and bring your pet along for the ride.
BaSIcS On TOp
Zeeman brings affordable fashion to Roblox, making a bold statement — looking good doesn’t have to be expensive.
AXE: FiNe frAgrANce
Scent that hits differently. Ads that don’t feel like ads.
KLM: TikTok Takeoff
Taking the oldest airline into the future — one TikTok at a time.
HEMA x Béla Becht
Everyday Dutch chaos turned into cultural comedy
vaselinE - The glutA glOw Up
When a longtime fan turned ambassador, a viral TikTok anthem and a skincare icon came together ‑ Vaseline’s Gluta‑Hya launch didn’t just introduce a product. It created a movement.
Prime Video Roddel & Borrel Bar
The Roddel & Borrel Bar: turning reality TV into a shared social experience
Samsung ProP HunT
Gen Z and Gen Alpha don’t scroll. They play. So instead of interrupting their world, Samsung became part of it.
KLM - kiNg saNdER
Sometimes, the best face for your brand isn’t a model ‑ it’s the guy who keeps the planes moving.
jbl - BUilD yOur Own CliP
We turned JBL LAND 2.0 into a community‑driven canvas, giving players the power to create, own, and make it theirs.
SerVeD Live: AlBert HeiJn
Because sometimes the best way to inspire dinner isn’t another recipe ‑ it’s going live.
Samsung Demon Hunt
Turning K‑culture into gameplay to launch the Samsung S26
How HEMA won on Snapchat
Building a native Snapchat presence for a new generation.
barbIE: Pink WoRld AR
For Barbie's global launch, Warner Bros. Discovery partnered with us on an AR experience featuring virtual outfits and Barbie‑themed landmarks.
LaST oNE LAuGHInG
Bas Hoeflaak’s viral song from Last One Laughing took the internet by storm. We did that again.
Andrélon Chair Chat
Haircare meets therapy (minus the invoice). With Chair Chat, Andrélon sparked real talk, real trust and a real shift in how people feel about the brand.
The Jeep COde: AR cAr-shOp
We transformed Jeep’s iconic grille into a scannable QR code.
HET vErgEteN Kind - Back to School
When summer stories turn to silence, we made sure it got loud.