Social Commerce

TikTok Shop is Live in The Netherlands!

TikTok Shop is Live in The Netherlands!

We're officially a TikTok Shop Partner in the Netherlands 🚀

A logical next step in something we've been building towards for a long time. TikTok Shop is the fastest-growing social commerce platform in the world, turning discovery, influence and purchase into one single experience. And on June 15, the Benelux market officially opens.

That's why we've spent the last year preparing: expanding our creator ecosystem, launching our 450m² live shopping studio in Amsterdam, helping brands get operationally ready and building the team and capabilities needed to win in social commerce.

Today, we're proud to be one of only two agencies in the Netherlands with both TikTok Shop Partner (TSP) and Creator Agency Partner (CAP) status. Meaning we can connect the full ecosystem: creators, content, commerce and conversion.

Last week, our co-founder Liam Tjoa gave a tour of our live shopping factory on NOS, Dutch national television. This morning, he joined BNR Nieuwsradio to discuss what TikTok Shop means for brands, retailers and consumers. Behind the scenes, clients are going live, creators are posting and livestreams are kicking off; a big milestone for the industry and an exciting new chapter for brands ready to turn content into commerce. Listen to the full podcast here.